We don’t view a client’s target audience as an abstract group.  We look beyond the numbers to determine who they are, where they live and work, and how they consume media.

Some of the research tools we use to develop and inform media strategy are:

  • Audit Bureau of Circulation
  • Claritas
  • Comscore
  • FlashTalking
  • GfK MRI
  • Nielsen
  • Scarborough
  • SQAD
  • SRDS
  • Strata